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Rob Curtis

January Talk with Rob Curtis

It's the beginning of a new year and many businesses are planning for consolidation and growth. Today we're talking to Robert Curtis who is Operations Director at Smarter Media which is a digital growth agency based in Swindon.

What are your top marketing or PR tips for 2022?
Understand your customers intent - for every piece of content or page on your website that you are publishing, consider what your customer would want to do with the information. 

Keep your video content short! Get your content nice and punchy! Whilst long-form content is still useful with engaged users, consider what content can grab your customers attention in seconds!

Who are your top business buddies in your corner this year?
I’m lucky to be surrounded by a fantastic network of people, we have been supporting each other over the past few years, and it's only growing! 

Bryan Davis of Xsion.co.uk and I recently started working together, he is already challenging my way of thinking, and I’m looking forward to what the future holds.

What are your personal ethics for 2022? 
Honesty, respect and just being helpful! 

What attributes are you looking for in staff/suppliers this year? 
For anyone that joins us, we’re looking for people who want to be the best version of themselves, who enjoy what they do and who love talking to our clients! 

What will you be investing in this year? 
People, people, people! We’re excited for our growth, and we’re looking for a variety of roles, including PPC Manager, Content Marketers and more!

What will you be doing differently?
2022 will be an exciting year as we invest in our growth of people, rolling out our new website and solution-based services! 

What are you doing for charity or community this year? 
In April, I’ll be sky diving in aid of the Ronald McDonald house Bristol! We’ve raised well over £1,000 already! Whilst as a Smarter Team, we’ll be sharing our goals to support the community soon! 

There are multiple ‘awareness’ days & weeks & months in January 2022 – could you pick just one and say why you’ll be engaging with it: 
January 17 – Blue Monday - I’ll do everything I can to spread good spirits on what is considered the ‘saddest day of the year’!

 

For more information visit smarter-media.co.uk  

Fiona Scott Media Consultancy Swindon

Scott Media

Scott Media is run by a UK-based journalist with more than 20 years' experience in the media - print, radio and television.

6 Gold View, Swindon, Wiltshire, SN5 8GZ

Fiona Scott Media Consultancy
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