5 Ways Your Business Can See Success This Year

2019 is well underway, and every smart business owner is looking to make this year a bumper year for their business. Does it feel like you’ve been dragging your heels for a while and your business needs a shakeup? If you want to set yourself up for success in 2019, here are five things you should be concentrating on.

Updating Your Marketing Campaigns

The key to increasing your sales is effective marketing. You already have a marketing strategy in place, but this year why not look at some of the other ways you can market your business? Why not send out your latest promotions with your invoices? Join professional or trade organisations in your industry and try your hand at networking.

Streamlining Business Practices

Technology has many advantages for the business owner; moving forward into 2019, you need to make sure you’ve got all that you need. Automating many of your processes will make your business more efficient and allow you to concentrate on growing your business. Look into automating the way you deal with customer complaints, invoice your clients, contact prospective customers or manufacture your product. If the same steps are followed every time, there will be fewer errors and delays.

Using Bid/Tender Services

If bidding and tendering is part of your business, you might want to consider outsourcing this kind of task to the experts, such as the team at Executive Compass. Receiving help with both public and private sector contract bids and tenders can increase your chances of success. Bid and tender writing is a complex process that requires a certain level of expertise. After all, you’ll be showcasing your company and highlighting why your company is the best one for a particular project, so professional help is extremely beneficial.

Focusing on Customer Service

Providing good customer service should be a priority for any business because loyal customers are much easier to sell to than new ones. Many consumers cancel an intended purchase due to poor service, so it pays to keep the customer on your side. Look closely at the customer service you provide and make any necessary changes if it’s not up to scratch. You want your customer service to be better than your competitors so invest in staff training, improve channels of communication and update your returns policy, if appropriate.

Building Your Online Presence

To achieve any kind of success in the world of business, it’s imperative for your business to have an online presence. That means an eye-catching but easy to navigate website and profiles on a variety of social media platforms. More and more consumers are looking to the internet for advice and information before making a purchase, so your business needs to be

somewhere it can be found. An increasing number of consumers use their mobile devices for doing that research, so it’s vital your website is mobile friendly.

Make this year the best ever by following the tips above, and you’ll also be laying a solid foundation for many years to come.